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From travel to media, marketing, telecom, and more, investments in Big Data are impacting the current business scenario dramatically—and in more ways than one. With Fortune 500 companies and other organizations jumping into the fray, it has now become important to understand Big Data trends. Yes, there’s an urgent need to master these trends for bigger success across different industry verticals. Globally, chief information officers (CIOs) and chief marketing officers (CMOs) are now facing...

Big Data as a Service—the term may not ring a bell right away, but it defines a profitable, fast-growing market that may surpass the popularity of Big Data very soon. Today, cloud-centric Big Data services are solving the data dilemmas of organizations worldwide. With this in view, it is forecasted that Big Data will touch the whopping $88 billion mark by 2021, with BDaaS hogging a fair share of the market. Similar to Infrastructure as a Service or Software as a Service, BDaaS is reliant on...

With a mad rush being the order of the day for gaining competitive advantage, jobs connected with Big Data analytics are hogging the limelight, and how. There is a scramble among aspirants, organizations and recruiters to leverage the many advantages of Big Data before the same is commoditized. If you are also in the Big Data job market in 2015, then these skills will garner you the job offer of your dreams. Read on for more.

1. Apache Hadoop

Hadoop, after having enjoyed immense popularity...

Take a peep into the future, and you will come face-to-face with many Big data challenges. With paradigm shifts taking place on the technology and business sides of predictive analytics and Big Data consistently, it’s important that we gear up to face the challenges of tomorrow.

Hype Leads to Fear, Uncertainty, and Doubt (FUD)

As per Scott Knau, CEO of Teradata, one of the biggest concerns faced by Big Data marketers and users is linked with the irrational hype surrounding the same. This, in...

With mobile, cloud, analytics, and social media changes providing opportunities like never before, consumers, organisations, and employees, are now interacting in more unified ways with each other. For example, governments and businesses are creating new customer experiences, improving upon citizen services, reducing costs, delivering better patient outcomes, increasing the productivity of their staff...all through digital transformation, courtesy of big data!Yes, as per the results of a...

Big Data technology has mostly been used for solving problems unique to organizations using the internet to generate their revenue streams. The under-mentioned case studies see Big data in action, appropriately characterized by its3 V”s—velocity, variety, and volume. These big data case studies are meant to instruct readers and bring about improvements in business performance. Here is a sketch of the 10 most significant Big Data case studies doing the rounds. 1. Real-time pricing by Macy's Inc.

Today, software-based systems are not only pervading more industry verticals but are also becoming more difficult and complex. Fortunately, Big Data is coming to the rescue of millions of software testing engineers and developers operating globally; especially with regard to teaching them what to tell their machines to do. So, regardless of whether software developers are using yesterday’s legacy systems or grappling with the challenges of tomorrow’s hot technologies, they are finding their...

Along with generating an ever-increasing repository of data that’s posing enormous challenges, Big Data is also bringing in significant business opportunities. This is especially true in the ways in which Big Data analytics is affecting the performance of sales and marketing experts, the right way. Yes, the age of "Big Data" has clearly dawned to impact sales and marketing in 2015. Take a look.

Big Data changing Sales and Marketing Models in 2015

The sales and marketing scene globally is going...

If you are totally convinced about the massive potential and powers of Big Data but a bit in the gray with regards to its worth for your organization, then you are in the right place. Here, we introduce you to some practical and realistic uses of predictive analysis and Big Data metrics in the existing economic scenario. These practical applications of Big Data will help you reckon its worth and think about the same for your workplace too.

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Hadoop has taken rapid strides in this world ridden with Big Data technology, predictive analysis tactics, and open source codes. This open source project has been taken up by numerous vendors who have been developing their own distributions, improving upon its code base, or adding new functionalities. Read on for more insights on the major distributions of Hadoop and how they are different from its standard edition.

Features of Apache Hadoop

Before moving ahead with the stack of top Hadoop...